Welcome to the Collaboration Page!
If you are seeking a vibrant, enthusiastic, and highly credible platform to showcase your brand, breakfast ingredients, or unique kitchen tools to an audience obsessed with creating the perfect morning, Pancake Glow is your ideal partner.
We connect deeply engaged readers with products that promise quality, creativity, and joy at the start of the day.
About the Pancake Glow Audience
My readers view breakfast and brunch as a special occasion, not just a necessary meal. They are actively searching for premium ingredients, specialized equipment, and innovative recipes to elevate their morning routine.
Audience Snapshot:
- Traffic Volume: Over 10,000+ monthly visitors with consistent organic growth, largely driven by searches for “fluffy pancakes,” “brunch recipes,” and “homemade breakfast.”
- Key Demographics: Primarily passionate home cooks, bakers, and hosts/hostesses (Adults, aged 25–55) who prioritize quality, entertaining, and gourmet experiences, even on weekdays.
- High Purchase Intent: Readers frequently search for products related to:
- Specialty flours, syrups, and baking mixes
- Coffee and tea brewing equipment (espresso makers, high-end grinders)
- Unique bakeware (scone pans, waffle irons)
- Table linens, serving ware, and brunch entertaining accessories
- Visual Engagement: Our content thrives on Pinterest and Instagram—making our audience highly responsive to beautiful product placement and styling features.
This demographic is perfect for brands specializing in gourmet foods, baking supplies, small kitchen appliances, coffee/tea products, and home goods focused on entertaining.
Why Partner with Kia W. Pettis?
When you work with Kia W. Pettis and Pancake Glow, you gain access to a dedicated Brunch Specialist platform built on creativity, precision, and visual excellence.
- Flawless Recipe Execution: As the dedicated Recipe Tester, I guarantee your ingredient or product will be integrated into a recipe that is meticulously tested for perfect results, building immediate trust with our cooking-focused audience.
- Masterful Styling & Photography: I create professional, bright, and enticing food photography that makes the finished product look irresistible, perfect for boosting your brand’s visual marketing assets.
- Authority in the Morning Meal: I provide expert tips and techniques that position your product alongside reliable knowledge, turning a simple purchase into a valued cooking tool.
- Enthusiastic Endorsement: My voice is genuinely excited and trustworthy. Readers are likely to try products I recommend because they know I share their passion for the best breakfast.
Collaboration Formats
I am open to creating a dynamic campaign that perfectly showcases how your product brings a little “glow” to the morning.
| Format | Focus & Benefit |
| Sponsored Recipe Development | I develop a new, innovative breakfast or brunch recipe (e.g., specialized pancake, baked good) featuring your ingredient or equipment. Includes detailed instructions, pro tips, and vibrant photo/video tutorials. (Ideal for flours, mixes, syrups, or bakeware.) |
| Equipment Review & Tutorial | In-depth review focusing on how your equipment (e.g., waffle iron, coffee grinder, stand mixer) helps master complex brunch techniques. |
| “Brunch Entertaining” Feature | Content focused on using your products (linens, serving dishes, non-food items) to set a beautiful and inviting brunch table. |
| Social Media Video Campaigns | Dedicated, engaging video content on Instagram Reels or TikTok showcasing the quick assembly or stunning final plating of a dish using your product. |
| Giveaways & Contests | Host giveaways to drive excitement and reward the community with your high-quality product, focusing on building awareness. |
Pricing & Investment
My pricing reflects the expertise invested in recipe perfection, professional styling, and strategic content placement for maximum impact.
- Sponsored Blog Post (Full Recipe Development): From $275 – $550 (depending on recipe complexity and video integration).
- Dedicated Social Video (Reel/TikTok): From $200 – $350.
- Equipment Review & Tutorial: From $300.
- Comprehensive Campaign Bundle (Recipe + Video + Social Shares): Custom pricing.
Note: Discounts are available for long-term retainers (3+ months) or seasonal campaigns (e.g., Holiday Baking Series).
Submissions & Contact
I am excited to partner with brands that share my passion for quality, creativity, and making every morning feel extraordinary. If your product is ready to shine, please reach out!
To request a media kit or pitch a collaboration idea:
📩 Email: info@pancakeglow.com
Let’s collaborate and make mornings the highlight of the day!
